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Found in search
Local pack, service pages, and technical hygiene so the practice appears for the work it actually wants — not only its own name.
United Kingdom · Professional services
AI- and SEO-optimised websites for UK professional services
Helping dentists, solicitors, care homes, accountants and vets get found in Google and AI answers.Helping dentists get found in Google and AI answers.
Sites patients, clients and families actually trust and enquire from. Audits from about £700; websites about £2–3k; retainers from about £750/month.
Not a generic SEO shop
Make the practice visible where people now look — then worthy of the click.
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Cited in AI answers
Structured, crawlable facts that language models can quote without inventing your fees, hours or specialisms. Answer-engine ready, not chatbot theatre.
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Trusted enough to enquire
Sites that feel like the rooms you work in. Calm, specific, fast on a phone. Rankings that do not convert are just expensive wallpaper.
Who we help
What AI- and SEO-optimised means for a UK practice
AIoptimised helps UK professional services that are tired of a generic brochure or a noisy SEO retainer. We work with independent dentists, solicitors, care homes, accountants and veterinary practices so they can be found in Google and in the AI answers people now read before they enquire.
Dental practices can start with SEO for dentists or an AI-optimised website for dentists. Law firms should read SEO for solicitors and anAI-optimised website for solicitors. Care providers can look at SEO for care homes and anAI-optimised website for care homes. Accountancy practices will find SEO for accountantsand an AI-optimised website for accountants. Veterinary practices can begin with SEO for vets or anAI-optimised website for veterinary practices. The full set lives on the industries hub.
AI- and SEO-optimised means a site that states who you are, what you do, where you practise and how to get in touch, in language a person can trust and an answer engine can cite without inventing your fees. It is structured content and a calm enquiry path, not a chatbot taped to a template.
The usual ladder is an audit from about £700, then an optimisation or a new site, then a retainer only if it earns its keep. Seehow it works, theservices in full, orbook an audit if you want a candid view of the site you already have.
Focus verticals
Built for practices, not for everyone.
Dental practices
Private and mixed practices that need to be chosen for Invisalign, implants and hygiene — not just “dentist near me”.
Law firms
High-street and specialist firms who should own their own advice online, rather than losing it to directories.
Care homes
Homes families can find, understand and trust when the search is urgent and the stakes are high.
Accountancy practices
Practices that want better-fit clients — contractors, property, owner-managed businesses — not a louder brochure.
Veterinary practices
Independent and group practices visible for emergencies, first opinions and the services that actually fill the diary.
How it works
Intake, then design, then deliver.
Some research, drafting and technical checks are automated. Judgement, tone and what we refuse to claim stay human.
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Intake
We read the live site, the market, and how Google and AI tools currently describe you. Then we say whether to tidy or rebuild.
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Design the system
Architecture, copy, schema, design. Humans decide; automation helps with research, drafts and checks — we will not pretend otherwise.
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Deliver and keep honest
Launch a site people can book from. Optional retainer from about £750 a month if you want the pages kept in fighting condition.
The ladder
Audit. Optimise or rebuild. Then a retainer if it earns its keep.
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Audit
from about £700
See clearly. Decide whether to tidy or rebuild.
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Optimise or site
about £2–3k
Do the work on the current build, or replace it if it cannot carry the practice.
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Retainer
from about £750/month
Stay visible as the search landscape and the offer change.
Mid projects typically £700–£5,000. Website builds about £2–3k. Soft numbers on purpose — the audit is where we quote properly.
Proof
Case studies will live here. Not invented ones.
We will not furnish this page with “Sarah from Surrey doubled enquiries”. When we have consented, named work, it will sit here — with the caveats attached.
Next step
Book an audit. We will say if the site can carry the work.
Audits from about £700. Websites about £2–3k. Retainers from about £750/month. If a rebuild is the better path, we will say so before anyone is out of pocket.